Our services

Digital marketing services built purely for paid performance.

No SEO retainers, no content packages, no distractions. The True Marketer does one thing: performance marketing across the six paid platforms that matter. Every campaign is measured against revenue, not impressions.

One specialist across all six platforms. One joined-up strategy.

01

Meta Ads.

Facebook and Instagram remain the most powerful paid channels for reaching buyers at scale. We build full-funnel Meta campaigns, from cold prospecting through to retargeting, with creative testing at the core so your account never goes stale.

Best for: e-commerce brands and lead generation at scale

What's included

  • Strategy, funnel mapping and account structure
  • Creative direction with continuous A/B testing
  • Custom, lookalike and retargeting audiences
  • Pixel and Conversions API tracking, set up properly
  • Daily optimisation and transparent reporting

03

TikTok Ads.

TikTok's algorithm gives even small brands the chance to reach huge, engaged audiences without spending a fortune. We create scroll-stopping, creator-style campaigns that drive action, not just views.

Best for: consumer brands targeting Gen Z and Millennial buyers

What's included

  • Performance-led TikTok strategy and audience research
  • Creator-style creative direction and Spark Ads
  • Broad-to-refined audience testing
  • Full tracking with the TikTok pixel and events
  • Continuous creative iteration based on results

04

LinkedIn Ads.

LinkedIn is the only platform where you can target real job titles, industries and company sizes. We build precision B2B campaigns that put your offer in front of the decision-makers who actually sign off.

Best for: B2B, SaaS and professional services with higher deal values

What's included

  • B2B strategy, funnel mapping and account-based targeting
  • Job title, industry, company size and skills targeting
  • Lead Gen Forms integrated with your CRM
  • Ad copy and creative built for professional audiences
  • Reporting aligned with your sales pipeline, not vanity metrics

05

Microsoft Ads.

Bing's audience is older, wealthier and far less competitive to reach. Microsoft Ads typically delivers lower CPCs than Google, and its LinkedIn profile targeting makes it a quiet weapon for B2B.

Best for: advertisers who want cheaper clicks alongside Google

What's included

  • Import, restructure and optimise from Google Ads
  • Search campaigns across Bing, Yahoo and partner networks
  • LinkedIn profile targeting for B2B campaigns
  • Full conversion tracking with UET
  • Ongoing bid, budget and search term management

06

Reddit Ads.

Reddit is where buying decisions get researched. Its communities gather high-intent audiences your competitors have not touched, and ad costs reflect that. We place your brand inside the right conversations.

Best for: brands with research-heavy purchases and untapped niches

What's included

  • Community and interest targeting strategy
  • Ad formats matched to how Reddit users actually browse
  • Conversion tracking with the Reddit pixel
  • Creative and copy that respects the platform's culture
  • Testing frameworks to find your winning communities

Standard on every engagement

Included whichever platforms you choose.

Tracking done properly

Pixels, server-side events and GA4 configured before a pound is spent. If it cannot be measured, we do not run it.

Creative guidance

From thumb-stopping visuals to compelling copy, we guide or create the assets your campaigns need to win attention.

Transparent reporting

Clear reports tied to revenue and leads. You always know where your budget went and what it brought back.

Your accounts stay yours

Full ownership and admin access to every ad account and data source, from day one to whenever you leave.

Direct specialist access

No account handlers or middle layers. You speak directly to the specialist running your campaigns.

No lock-ins

Rolling monthly agreements with a 30-day notice. We would rather earn next month than tie you into it.

Not sure where to start?

Tell us your goals. We will bring the plan. True, full stop.

Send your brief and we will recommend the right platforms for your business, with a clear and honest proposal. No obligation, whether you work with us or not.

Submit your brief
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